Establishing a Strategic Partnership with Mitsui Chemicals
2020-2023
Brand upgrade
2024
Operational Strategy Iteration
2005,Company Founding
Adhering to brand building, completing ERP construction, and successfully entering markets such as Singapore, Turkey, and Mexico with the export department.
The proprietary brands are gaining recognition in the domestic market, with Airblue and See Fun gradually entering the public's view.
In 2016, a strategic partnership was formed with EssilorLuxottica Group.
A long-term strategic partnership was established with Mitsui Chemicals, providing high-quality materials for high-quality products.
Launching Digital Operations, introducing series like Cadillac Smart Life and AIRBLUE-X.
The upgrade of products like Xiao'ao and others, and the iteration of strategic business concepts.